When we started our business, Lozziwoo, in Poynton back in February 2010, we knew that we had to advertise. We chose the Inside series as we knew it had a good circulation and knew people read it (after all, we did!).
What we never expected was the level of success as a result! After our first advertorial in the Poynton issue our footfall increased significantly, and has continued to do so with each consecutive insertion, be it advertorial or an advert. We're also attracting customers from outside Poynton, who tell us they've come because they've read about us in their local issue of Inside.
I think the success of advertising in the Inside series can be summed up in one sentence: We can always tell when the latest issue of Inside comes out, because our customer base increases.
All this, and friendly staff who obviously care passionately about the content and feel of the Inside series, making it a pleasure to do business with them.
Jacqueline and Richard Jackson, Lozziwoo, Poynton